1. Cini, F., Van Der Merwe, P. & Saayman, M. 2015. Tourism students’ knowledge and tenets towards ecotourism. Journal of teaching in travel and tourism, 15 (1): 74-91. NWU-RO-2015-2167 
  2. De Klerk, S. 2015. The creative industries: An entrepreneurial bricolage perspective. Management Decision, 53(4), 828-842. NWU-RO-2015-0781 
  3. De Witt, L. Van der Merwe, P. 2015. Key environmental management factors in protected areas an eco-tourism perspective. African Journal of Hospitality, Tourism and Leisure, 4(2): 1-12. NWU-RO-2015-0383 
  4. Du Plessis, E. & Saayman, M. 2015. Understanding value for money at a live music performance. Journal of Contemporary Management, 12: 1-19. NWU-RO-2015-0197 
  5. Du Plessis, E. & Saayman, M. 2015. The relationship between value for money, motives and experience of tourists to the Kruger National Park. Journal of Contemporary Management, 12:426-446. NWU-RO-2015-0783 
  6. Du Plessis, E., Saayman, M. & Van Der Merwe, A.  2015.  What makes South African tourism competitive?  African Journal of Hospitality, Tourism and Leisure, 4(2): 1-14. NWU-RO-2015-0384 
  7. Engelbrecht, W.H. & Kruger, M. & Saayman, M. 2015. Tourists’ view of the factors that gives the Kruger National Park a competitive edge.  Journal of Contemporary Management, 12: 703-733. NWU-RO-2015-0786 
  8. Fourie, M. & Kruger, M. 2015. "Festivalscape" factors influencing visitors' loyalty to an agri-festival in South Africa. Acta Commercii, 1-11. NWU-RO-2015-0385 
  9. Hermann, U., Van der Merwe, P., Coetzee, J.L. & Saayman, M. 2015. A visitor perspective of conservation management at a South African national park and world heritage site. African Journal of Hospitality, Tourism and Leisure, 4(1):1-11. NWU-RO-2015-0386 
  10. Ivanovic, M. & Saayman, M. 2015. Authentic economy shaping transmodern tourism experience. African Journal For Physical Activity And Health Sciences, 21:24-36NWU-RO-2015-2189 nie acc. 
  11. Kruger, M. & Saayman, M. 2015. Motives of attendees at Rain’s live music theatre production: A tribute to the Beatles. African Journal of Hospitality, Tourism and Leisure, 4(1): 1-18. NWU-RO-2015-0387 
  12. Kruger, M. & Saayman, M. 2015. Segmenting visitors to the Addo Elephant National Park in South Africa based on education level. African Journal of Hospitality, Tourism and Leisure, 4(1): 1-20. NWU-RO-2015-0388 
  13. Kruger, M. & Saayman, M.  2015. Attendance at the U2 concert – is it a case of ‘this is a man’s world’? Event Management, 19(1):15-32. NWU-RO-2015-0199 
  14. Kruger, M. & Saayman, M.  2015. Running up or down – why is there a difference in spending?  Journal of Economic and Financial Sciences, 8(1): 63-82. NWU-RO-2015-0201 
  15. Kruger, M. & Saayman, M. 2015. Motives of circus attendees in South Africans: The case of Cirque du Soleil’s Dralion. South African Business Review, 19(2): 51-73. NWU-RO-2015-0787 
  16. Kruger, M., Saayman, M. & Slabbert, E. 2015. Managing visitors’ dining and retail experience in South African National Parks. South African Journal of Business Management, 46(2):43-53.  NWU-RO-2015-0202 
  17. Kruger, M., Viljoen, A. & Saayman, M. 2015. Why pay to view wildflowers in South Africa? Tourism Analysis, 20(1). 81-97. NWU-RO-2015-0204 
  18. Kruger, M., Viljoen, A. & Saayman, M. 2015. Who are the big spenders at a motorcycle event? Journal of Economic and Financial Sciences, 8(2)327-353. NWU-RO-2015-0788 
  19. Kruger, S., Barrat, E. & Van der Merwe, P. 2015. Determining the impact of hunting trips on the hunter’s quality of life. African Journal of Hospitality, Tourism and leisure, 4(2): 1-17. NWU-RO-2015-0389 
  20. Kruger, S., Sirgy, M.J., Lee, D-H. & Yu, G.B.  2015. Does life satisfaction of tourists increase if they set travel goals that have high positive valence? Tourism Analysis, 20(2): 173-175. NWU-RO-2015-1414 
  21. Lucrezi, S. 2015. Ghost crab populations respond to changing morphodynamic and habitat properties on sandy beaches. Acta Oecologica 62: 18-32. NWU-RO-2015-0205 
  22. Lucrezi S., Saayman, M. & Van der Merwe, P. 2015. Managing beaches and beachgoers: lessons from and for the Blue Flag award. Tourism Management, 48:211-230. NWU-RO-2015-0207 
  23. Lucrezi, S. & Saayman, M. 2015. Beachgoers' demands vs. Blue Flag Aims in South Africa? Journal of Coastal Research, 31(6): 1478-1488. NWU-RO-2015-1415 
  24. Lucrezi, S. & Van Der Merwe, P. 2015. Beachgoers' awareness and evaluation of the Blue Flag award in South Africa. Journal of Coastal Research, 31 (5): 1129-1140. NWU-RO-2015-0789 
  25. Manners, B., Saayman, M. & Kruger, M.  2015. Managing a live music performance: a supply side analysis.  Acta Commercii, 15(1):1-11. NWU-RO-2015-0209 
  26. Manners, B., Kruger, M. & Saayman, M. 2015. Different venues, different experiences: Evidence from live music performances. South African Journal for Research in sport, physical education and recreation, 37(2): 61-82. NWU-RO-2015-1416 
  27. Musavengane, R. & Matikiti, R. 2015. Does social capital really enhance community based ecotourism? A review of the literature.  African Journal of Hospitality, Tourism and Leisure, 4 (1):1-18 NWU-RO-2015-2198 
  28. Naude, R., Kruger, S. & Saayman, M. 2015. The effect of casino employees’ demographic variables on quality of work-life domains. African Journal of Hospitality, Tourism and Leisure, 4 (2):1-30. NWU-RO-2015-0390 
  29. Pretorius, S.C., Viviers, P. & Botha, K. 2015. The perceived contribution of South African arts festivals to the performing arts: standardisation of the measurement scale. African Journal of Hospitality, Tourism and Leisure, 4(1):1-22. NWU-RO-2015-0391 
  30. Saayman, A.  & Saayman, M. 2015. An ARDL Bunds test approach to modelling tourist expenditure in South Africa. Tourism Economics.  21(1):49-66. NWU-RO-2015-0790 
  31. Saayman, M. & Dieske, T. 2015. Segmentation by motivation of tourists to the Kgalagadi Transfrontier Park. South African Journal of Business Management, 46(2): 77-87. NWU-RO-2015-0211 
  32. Saayman, M. & Saayman, A. 2015. Understanding tipping behaviour - an economic perspective. Tourism Economics, 21 (2): 247-265. NWU-RO-2015-0213 
  33. Saayman, M. & Van der Merwe, A. 2015. Factors determining visitor’s memorable wine-tasting experience at wineries. Anatolia, 26(3):372-383. NWU-RO-2015-0216 
  34. Saayman, M. & Van der Merwe, P. 2015. Factors contributing to a memorable wine route experience. African Journal of Physical, Health Education, recreation and dance, 21(3:2):1052-1064. NWU-RO-2015-0805 
  35. Scholtz, M., Kruger, M. & Saayman, M. 2015. Determinants of length of stay at three coastal parks in South Africa. Journal of Ecotourism, 14(1): 21-47. NWU-RO-2015-1063 
  36. Scholtz, M., Kruger, M. & Saayman, M. 2015. A motivation-based typology of 5-day test cricket match spectators. African Journal of Physical Education, Recreation and Dance, 21(4:1): 1247-1270. NWU-RO-2015-2186 
  37. Truong, V.D., Dang, N.V.H., Hall, C.M. & Dong, X.D. 2015. The internationalisation of social marketing research. Journal of Social Marketing, 5(4): 357-376. NWU-RO-2015-2182- nie acc. 
  38. Van der Merwe, P. & Saayman, M. 2015. What makes a hunting experience memorable? Journal of Contemporary Management, 12:590-614. NWU-RO-2015-1064 
  39. Van der Merwe, P., Saayman, M. & Rossouw, R. 2015. The economic impact of hunting in the Limpopo province. Journal of Economic and Financial Sciences, 8(1): 223-242. NWU-RO-2015-0173 
  40. Van Wyk, L., Saayman, M., Rossouw, R. & Saayman, A. 2015. Regional economic impacts of events: A comparison of methods. South African Journal of Economic and Management Sciences, 18(2) 155-176. NWU-RO-2015-0218 
  41. Van Wyk, L., Saayman, M., Rossouw, R. 2015. CGE or SAM? Ensuring quality information for decision-making. African Journal of Hospitality Tourism and Leisure, 4(Special edition) 1-20. NWU-RO-2015-0392 
  42. Van Loggerenberg, E., Saayman, M. & Kruger M. 2015. The influence of interpretation on visitors’ behaviour in the Kruger National Park. African Journal of Hospitality Tourism and Leisure, 4(2): 1-22 NWU-RO-2015-0393 
  43. Visagie, J., Botha, K. & Viviers, P. 2015. Analysing the ticket purchasing behaviour of younger Afrikaans cinema attendees. South African Theatre Journal, 28(2):180-208.  NWU-RO-2015-0394