In order to survive the 4th Industrial Revolution, let alone prosper, academia and industry must accept that silo thinking will inevitably lead to business failure.

Our approach to business research incorporates management sciences and engineering sciences. By utilising a business engineering mindset, we are able to:

  • Conduct  scientific research into real business problems.
  • Develop pragmatic solutions for real business problems.


*Cybernetics is a transdisciplinary approach for exploring (regulatory) systems – their structures, constraints and possibilities. The scientific study of control and communication in the animal and the machine.