Adelia Jansen van Rensburg is a senior lecturer in the School of Economic Sciences at the North-West University (Potchefstroom Campus). Prior to taking up this position, Dr Jansen van Rensburg was a postdoctoral research fellow for TRADE and before that she served as a diplomat for the Southern African Customs Union (SACU) secretariat in Namibia.

Dr Jansen van Rensburg’s research focuses mainly on how trade policies can be optimised to suit different countries’ and regions’ circumstances, and the ideological tension that exists between the multilateral trade policy approach and the bilateral and regional trade policy approaches evidenced in preferential trade agreements. A new area of research interest is the digital economy and how it can be leveraged for enhanced trade performance.