Dr Johnny van der Merwe is currently a senior lecturer in the field of Agricultural Economics and a member of the TRADE research entity at the North-West University (Potchefstroom Campus). His PhD focused on analysing the impact of wheat grading, pricing and innovation on the competitiveness of the South African wheat industry. Results from that study are currently being used by Grain SA as a key element in negotiations aimed at creating a more competitive environment for wheat producers in South Africa.
Another major focus area for Dr van der Merwe is his involvement in sustainable profitability studies in the grain and horticultural industries of South Africa. He also has more than 10 years’ experience in various development projects for the agricultural industry.