NEWSLETTER ISSUE #2/2016
|
Guest lecture by Dr Paul Ingenbleek
On 19 January, Dr Paul Ingenbleek of the Wageningen University in the Netherlands visited the NWU School of Economics and the TRADE research entity. Dr Ingenbleek is involved in various research projects in Africa, focusing in particular on the role of strategic marketing in sustainable development for emerging markets.
During his visit to the university, Dr Ingenbleek presented a lecture on some of his research findings regarding shrimp farmers in Benin, titled: 'Overcoming remoteness in emerging markets through exploratory and exploitative market learning'. He also held discussions with members of the TRADE team and School of Economics on possible collaboration in curriculum development and research.
Related news:
|
|
Guest lecturers get TRADE staff and students thinking
Archive Newsletters |
