Resort tourism

Over centuries resorts across the world have played a pivotal role in tourism and can even be regarded as the backbone of tourism as we know and comprehend it today. South Africa is no different, and the country has numerous resorts attracting thousands of visitors annually. Hence there is strong competition among the different resorts. Based on the above, our research aims to obtain an understanding of the resort travel market in South Africa by investigating if different resorts attract different types of visitors. Past projects included analysing the market to Forever Resorts, namely Warmbaths (Limpopo), Loskopdam and Badplaas (Mpumalanga). Current projects include:

  • ATKV resorts (ATKV-Buffelspoort- and ATKV-Klein Kariba)