Communication management

Bachelor of Commerce (BCOM) in Management Sciences with

Communication Management [Qualification 5FPH03]

(3-year full time qualification offered at all three of the NWU campuses).

Overview

This qualification equips students with marketing strategies as well as communication within the corporate environment.

Admission requirements

  • APS of 24
  • Mathematics level 3 (40% or more)
  • Afrikaans or English level 4 (50% or more)
  • Additional requirements may apply as per Faculty yearbook/calender

 

Interesting modules in the qualification

• Communication theory

• Integrated communication

• Consumer Behaviour

• Sales Management

• Marketing Research

• Digital marketing

• Strategic management

Postgraduate study options

Students with this degree will be considered for honours in Communication Management which can articulate to a masters and doctorate degree in Marketing Management.

Student can also visit the School of communication to explore post-graduate options there.

See the Postgraduate page for more information.

Career opportunities

  • Corporate Communications Manager
  • Media relations manager
  • Social media manager
  • Crisis communication specialist